Adoption and Implementation of the iPad (Draft Survey)
January 7, 2010
The purpose of this study is to investigate factors that relate to the adoption or nonadoption of the iPad by PsTL faculty.
Research question
How do organizational characteristics and perceptions of the iPad’s attributes relate to the adoption and implementation of the iPad?
Models
- Rogers’ (1995) Diffusion of Innovation
- Davis’ (1971) AVICTORY model for organizational change
Dependent variable
Whether or not faculty are classified as an Adopter or Nonadopter.
Adopters are those individuals who either intend to implement the iPad into courses, or those who already have implemented the iPad. Nonadopters included faculty who have heard of the iPad and are in the process of gathering more information and those who do not intend to implement the iPad.
Independent variables:
- Perceptions of an innovation’s attributes (Rogers, 1995)
- Organizational characteristics (Davis, 1971)
Survey
The purpose of this study is to learn how faculty make decisions about implementing innovations in their courses. The specific innovation for this study is the iPad.
This survey consists of the following 3 sections and takes approximately 10 minutes to complete:
(1) Your stage in the decision-making process
(2) Your views of your organization’s characteristics
(3) Your views about the innovation’s characteristics
I. Your individual stage in the innovation-decision process
Note: This question should reflect your stage in the decision-making process, NOT CEHD’s stage (if they are different).
1. Which statement best reflects your stage with regard to the iPad? (check one)
(dependent variable)
q I have not heard of this innovation. (0)
q I have heard of the iPad and have some understanding of what it can do. (1)
q I am in the process of gathering more information about the advantages and disadvantages of the iPad. (2)
q I do not intend to implement the iPad. (3)
q I intend to implement the iPad. (4)
q I have implemented the iPad in at least one of my courses. (5)
q I plan to continue using the iPad in my courses. (6)
II. Organizational Characteristics
Adapted from Davis’ (1971) AVICTORY model for organizational change.
For this section, focus on your perceptions of CEHD’s characteristics
with regard to the iPad.
|
Strongly Disagree SD 1 |
Disagree D 2 |
Agree A 3 |
Strongly Agree SA 4 |
Not Applicable N/A 5 |
2. Ability—Capacity to implement the innovation
a. CEHD has sufficient information (knowledge) about the innovation and knows how to implement it.
b. CEHD has the hardware and software necessary for implementation and maintenance of the innovation.
c. CEHD has personnel available to implement this innovation.
d. CEHD has the funds to implement this innovation.
e. CEHD faculty are given enough time to learn about new innovations.
3. Values—Pre-decisions, beliefs, manners of operating
a. The iPad represents a significant departure from traditional practices of our organization.
b. The iPad is consistent with our organization’s beliefs and values.
c. CEHD has developed a commitment to implementing the innovation.
d. CEHD faculty is/was involved in the decision to adopt the innovation.
e. CEHD leadership supports this innovation.
4. Idea—Information relevant to taking steps to solve the problem
a. There is someone in CEHD who functions as a change agent, i.e., has championed implementation of the iPad.
b. In CEHD it is difficult to obtain needed information about iPad.
5. Circumstances—Prevailing factors pressing for or detracting from adoption
a. External circumstances affecting CEHD are influencing or have influenced the implementation of the iPad.
b. Internal circumstances affecting CEHD are influencing or have influenced the implementation of the innovation.
c. CEHD is open and flexible with regard to implementing innovations.
6. Timing—Synchrony with other significant events
a. The time at which the iPad was first introduced was not the best for its adoption and implementation.
b. We have/had flexibility as to when we can implement the iPad.
7. Obligation—Felt need to do something about a problem
a. The iPad is appropriate to the needs of our students.
8. Resistance—Concerns for loss if the innovation is adopted
a. There is/was staff resistance to implementing the iPad.
b. We expect/expected negative consequences from adopting the iPad.
c. CEHD faculty is/was suspicious of the reasons the iPad is being adopted.
d. Ongoing work relationships may be/were disrupted by adoption of the iPad.
e. CEHD faculty is/was disinterested in the iPad.
9. Yield—Felt rewards or benefits
a. Implementation of the iPad will be advantageous to CEHD (e.g., in terms of economic benefit, competitive edge, social prestige).
b. Implementation of the iPad will be advantageous to me (e.g., in terms of economic benefit, competitive edge, social prestige).
III. Your individual perceptions of the innovation’s characteristics
Adapted from Rogers (1997) Perceptions of an innovation’s attributes
For this section, focus on your views about implementing the iPad.
|
Strongly Disagree SD 1 |
Disagree D 2 |
Agree A 3 |
Strongly Agree SA 4 |
Not Applicable N/A 5 |
10. Relative advantage—The degree to which the innovation is perceived as advantageous
a. I think that implementing the iPad will be advantageous to my career.
b. I think that implementing the iPad innovation will give me satisfaction that I’m enhancing student academic success.
11. Compatibility—The degree to which the innovation is consistent with existing values and needs
a. The iPad represents a significant departure from the way I traditionally teach.
b. The iPad is consistent with my beliefs and values.
c. I have a strong commitment to implementing the iPad.
12. Complexity—The degree to which the innovation is difficult to understand and use
a. This iPad is difficult to understand and implement.
c. I do not know where to find information on the iPad.
d. The information I have found on the iPad is easy to understand.
13. Trialability—The degree to which the innovation may be experimented with on a limited basis
a. I know how to test the iPad on a limited basis before implementing it in a course.
14. Observability—The degree to which the results of an innovation are visible to others
a. I have seen the iPad in use.
b. I know other faculty who are using an iPad in a course.
c. I have seen students using iPads.
Other
Answer ONE of the following questions:
| 15. If you have not adopted the iPad, what is your primary reason for not adopting?
q It is not important to me. (1) q I am not interested in technology. (2) q I’m afraid of new technology. q I don’t have the time. q I don’t have the support. q Other: _________________________ (4) |
16. If you have adopted the iPad, what is your primary reason for adopting?
q I like to try new technologies q I believe it is important to provide students with the technology that will best support their academic success. (1) q Many of my peers have implemented iPads into their courses. (2) q Other: _________________________(5) |
Thank you for your time.
